Willos Coffee Campaign
Developed an email and social campaign that increased engagement through segmentation and storytelling.
I create strategic marketing and content that captures attention and drives measurable results. I combine creative storytelling with analytics to produce campaigns, manage media, and craft content that converts.
Developed an email and social campaign that increased engagement through segmentation and storytelling.
Led visual asset creation and influencer outreach to increase brand awareness during launch.
Built personalized email flows that improved open and click-through rates via segmentation.